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    The B2B Sales Podcast

    4 lessons I learned from last week’s masterclass, with Thibaut Souyris

    Tue Jul 11 2023
    prospectingfollow-upscommunication

    Description

    The episode discusses the importance of understanding prospect problems, maintaining consistency in follow-ups, and utilizing multiple channels to increase reply rates.

    Insights

    Understanding prospect problems

    Knowing your prospects' problems is crucial for getting replies.

    Consistency in follow-ups

    Building a sequence skeleton before writing messages helps maintain consistency in follow-ups. Consistency is key in prospecting, and having a simple system is essential.

    Utilizing multiple channels

    Using multiple channels and media increases the chances of getting replies.

    Chapters

    1. Prospect Problems
    2. Consistency and System
    3. Multiple Channels
    Summary
    Transcript

    Prospect Problems

    00:03 - 05:51

    • Knowing your prospects' problems is crucial for getting replies.

    Consistency and System

    00:03 - 05:51

    • Building a sequence skeleton before writing messages helps maintain consistency in follow-ups.
    • Consistency is key in prospecting, and having a simple system is essential.

    Multiple Channels

    00:03 - 05:51

    • Using multiple channels and media increases the chances of getting replies.
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